The real estate market in Mexico has experienced strong growth in recent years, especially in the high-end and residential+ property segment. However, marketing this type of real estate continues to be a challenge for many real estate developers, brokers and individuals simply looking to sell their property at a fair price and with security in the process. In this context, the need for specialized and secure tools for the sale of high-value properties is becoming increasingly evident, which is why Here is the first luxury property appraiser in Mexico. from nolab.
Nolab: platform to buy, sell and manage Cross Border properties
Selling and buying properties faster, more securely and from anywhere in the world has been Nolab’s main goal in recent years, giving customers and users the freedom to reach new goals and many more markets.
“We are the first Mexican platform to offer a service that condenses data from a niche market that has become more relevant every day.”
Agustín Yler, CMO at nolab
We are pleased to finally announce the launch of our luxury real estate appraiser, the first in Mexico to offer much more accurate information thanks to the valuable real estate market experience we have gained.
Nolab at the cutting edge of data security technology
The need for specialized and secure tools for the sale of high-value properties is increasingly evident in Mexico, where the real estate market has experienced tremendous growth in recent years.
“We leave security to the experts, we use: authentication systems, data storage and encryption from AWS and Atlas. We have specific processes such as: preventing the user’s documents from being read once they have been sent and only having access to a backup copy of the legal part of the company”.
Cristian Orihuela, CTO at nolab.
How does Nolab’s property appraiser work?
nolab AVM (Automated Valuation Model) uses state-of-the-art technology to analyze data and provide accurate estimates of a property’s value. In addition, the system is constantly updated with the latest information from the real estate market, which ensures the accuracy of the results. With this appraiser, real estate developers, brokers and individuals who want to sell their property can make more informed decisions about the selling price of a property, which in turn increases their chances of closing a successful sale.
Through an in-depth analysis with closing prices and sales prices in certain areas, we are able to provide our users with an estimate that is much closer to reality, completely free of charge.
“The luxury segment has been underserved for several years now and we want to provide a unique and valuable service to these high-end players. We adapt to the needs of each group through active listening and continuous research into possible ways to speed up any aspect of these buying and selling processes.”
Alfredo Obregón, COO at nolab
The property appraiser adds to the possibilities offered by the platform, such as real-time tracking of prospects, planning and execution of marketing campaigns in different digital channels, credit management and more.
“The main difference of our platform is that it is 100% focused on the luxury market and cross border transactions. The ability to advise both buyers and sellers throughout the entire process and the use of technology has allowed us in some cases to standardize administrative, legal and compliance processes to give agility to a process that in the past used to take up to 5 times longer than today thanks to nolab.”
Daniel Obregón, CEO at nolab
5 advantages of a property appraiser
What is nolab’s main differentiator in a competitive market such as real estate marketing? Currently, nolab has a strong presence in Mexico, with commercial operations in Spain and offices in the United States as well. The internationalization of nolab goes hand in hand with our main objective; to become the benchmark for cross-border real estate transactions. We are currently targeting markets that we already know in some way and in which we have tactical advantages such as language or the homologation of certain bureaucratic processes; however, high-end markets in Latam and other European countries such as Portugal, for example, where we have been working previously, are extremely attractive.
- Accuracy: nolab’s appraiser uses highly reliable and accurate data to estimate the value of a luxury property, ensuring the accuracy of the results.
- Constantlyupdated: the platform is regularly updated with the latest real estate market information, ensuring that the data is always accurate and relevant.
- Ease of use: nolab’s luxury property appraiser is easy to use and is designed to provide fast and accurate results.
- Accessibility: access to the property appraiser is at no cost to the user, whether a real estate developer, broker or person looking to sell their home.
- Market recommendations: in addition to obtaining an estimate of the value of your property, the user will be able to access personalized advice from a real estate specialist, who will provide strategic recommendations to sell your property faster and at the best price.
Benefits of Nolab AVM vs. traditional models
Cross Border Real Estate Investment: benefits you should know about in 2023
The future of real estate marketing will be defined by data, technology and user experience
The real estate industry in Mexico is constantly evolving, driven strongly by technological advances and the need to provide a more efficient and satisfactory experience to customers. To achieve an effective innovation process, it is key to focus efforts to deeply understand the processes and bottlenecks in real estate transactions, as well as the pain points of your customers to achieve effective optimization.
“Today connecting with a property, in Madrid, in Lisbon, or in Dubai, without the need to travel and having a close to visit experience, is a fact; through nolab. It’s easy to list your property for sale with the help of AI to achieve the best performance and thus get the highest return on investment for our users.”
Agustín Yler, CMO at nolab.
Currently, nolab is developing new and powerful tools for real estate marketing, such as an assisted search or matchmaking system with A.I.-based recommendations. In addition to the creation of automation solutions that allow us to provide a much more efficient service to our customers in order to improve our response and profiling times.
Follow us on our social networks and discover more about the advances we are launching at Nolab every day to facilitate Cross Border transactions in Mexico, Spain, the United States and soon in more places around the world.
